The U.S. marketing and advertising industries have failed to make significant progress when it comes to increasing representation of black marketing talent. Join us as we look deeper at why that is and commit to specific actions to drive change.
This session, hosted by ANA Board Member Tony Ezell, President of North America and Chief Marketing Officer at BD, will seek to uncover:
- Barriers to brand (company) adoption of stronger recruitment and hiring practices for black entry level talent
- Drivers of brand (company) retention of black talent
- Successful alternatives to traditional recruitment paths
Together, we will identify short- and long-term goals at the brand and industry level that can be adopted to drive greater representation for black talent in our industries.